시니어 소비자의 모바일 디지털정보 활용의 결정 요인: 2차적 디지털 격차를 중심으로
Determinants of Mobile Digital Information Usage among Senior Consumers: Focusing on secondary digital divide
- 발행
- 2018 등록이 논문은 발행 시점을 확인하지 못해 원문 등록일을 적었습니다. KCI가 2005~2008년에 옛 논문을 몰아서 올린 탓에, 그 시기 등록분은 발행보다 평균 3~5년 늦습니다. 실제 발행연도는 더 이를 수 있습니다.
- 소속·발행
- 서울대학교 소비자학과
- 출처
- 국내 KCI
- DOI
- 10.6115/fer.2018.036
- 원문
- 원문 보기 ↗
개념
키워드
second digital divide, digital information usage, attitude, digital literacy, mobile usage, second digital divide, digital information usage, attitude, digital literacy, mobile usage
초록
This study analyzes factors that determine the usage of digital information by senior consumers in the mobile environment. Senior consumers are alienated from digital information in South Korea; therefore, there have been increasing attempts to resolve this digital divide and reduce the digital information usage gap between young adults and senior consumers. The study used panel data from the National Information Society Agency (2017); there were 1,463 participants, aged 50-79 years. SPSS 19.0 was used to conduct the statistical analyses for frequency, factor analysis, Cronbach’ a analysis, descriptive analysis and hierarchical multiple-regression analysis. The results are as follows. First, negative attitude toward information society negatively influenced the mobile digital information usage in diversity context. Second, average monthly income, degree of digital device usage motivation, positive attitude toward digital device usage, digital literacy of PC & Mobile, and family support positively influenced the mobile digital information usage in diversity context. Third, negative attitudes toward information society negatively influenced the mobile digital information usage in