사회적 지지 과부하가 소셜미디어 환경에서의 사회적 소통에 미치는 영향
The Effects of Social Overload on Social Communication in the Social Media Environment
- 발행
- 2017 등록KCI API에는 발행일 항목이 없어 원문 등록일을 쓰고 있습니다. 실측으로 발행보다 최대 6년 늦습니다 — 재수집하면 발행연월로 바뀝니다.
- 출처
- 국내 KCI
- DOI
- 10.15813/kmr.2017.18.4.006
- 원문
- 원문 보기 ↗
개념
키워드
Social Media, SNS, Social Overload, Loneliness, SNS Discontinuous Usage Intention, Social Communication, Social Media, SNS, Social Overload, Loneliness, SNS Discontinuous Usage Intention, Social Communication
초록
With the rapid growth of the internet, Social Network Services (SNSs) have played an important role. As the use of SNSs increases, users experience a sense of responsibility to respond to other people's messages or requests, and consequently experience an social overload, feeling too much social support for other users. In this study, we examined the effects of social overload on loneliness and SNS discontinuous usage intention. To verify the research model, data were collected from 83 SNS users and analyzed using SmartPLS, a structural equation modeling tool. The results of this study showed that the communal orientation and the degree of use of SNS influenced the social overload, and the social overload had a significant effect on loneliness and SNS discontinuous usage intention. The findings of this study are expected to help understand the social overload and loneliness in the use of SNS, and may also provide a strategic direction for SNS service providers.