전북지역 대학생의 소셜미디어 이용동기 유형에 따른 체중조절 행태 연구
A study on the weight control behavior according to cluster types of the motivation to use social media among university students in the Jeonbuk area
- 발행
- 2023
- 소속·발행
- 전북대학교 교육대학원 영양교육전공
- 출처
- 국내 KCI
- DOI
- 10.4163/jnh.2023.56.2.203
- 원문등록
- 2023-05-01
- 원문
- 원문 보기 ↗
개념
키워드
social media, behavior, motivation, students, social media, behavior, motivation, students
초록
Purpose: This study examines the weight control behavior depending on university students’ motives of using social media.
 Methods: The participants were 447 university students in the Jeonbuk area. Collected data were analyzed using factor analysis, cluster analysis, analysis of variance, and χ2 tests with SPSS v. 26.0. Considering the motives of using social media, we investigated the usage of social media, dietary behavior related to social media, and weight control behavior.
 Results: Using the K-clustering method, the motives to use social media were categorized into three clusters: cluster 1 was the interest-centered group, cluster 2 was the multipurpose information-seeking group, and cluster 3 was the relationship-centered group. Among the various social media sites, YouTube (86.8%), Instagram (76.1%), and Facebook (61.1%) were the most visited by the subjects. The dietary behavior related to social media in cluster 2 was significantly higher than clusters 1 and 3 (p < 0.001). Clusters 1 and 2 showed a significantly higher dissatisfaction with one’s weight (p < 0.05) and consequent interest in weight control than cluster 3 (p < 0.001). Cluster 2 used weigh